The communication agency coordinated the dissemination strategy for the Erasmus+ project, which concluded with an international congress attended by more than 1,100 online participants and leaves a lasting legacy of free educational resources on musculoskeletal health.
After three years of collaboration, the European project Digi4MSK has officially come to an end. Funded by the Erasmus+ Programme, the project brought together universities, healthcare organisations and specialist partners from across Europe to improve musculoskeletal health literacy and promote evidence-based, person-centred approaches to musculoskeletal pain management.
As the project partner responsible for communication and dissemination, IrudiEU designed and implemented the international strategy to maximise the visibility of the project's activities and results, ensuring that scientific knowledge reached healthcare professionals, patients and the wider public in an accessible and engaging way.
The project concluded with its Final International Congress in Zaragoza, attracting 110 participants on site, 1,144 online attendees, while the live broadcast generated 549 additional views. The event featured internationally recognised experts who discussed patient education, self-management, communication skills and innovative approaches to musculoskeletal care.
Communicating science beyond the consortium
Throughout the project, IrudiEU transformed complex scientific work into practical, accessible content for different audiences.
Its work included:
- Designing and implementing the project's communication and dissemination strategy.
- Managing the official Digi4MSK website.
- Coordinating social media communication.
- Producing news articles, interviews, videos and digital campaigns.
- Promoting international webinars and educational activities.
- Supporting communication for consortium meetings and the Final Congress.
- Developing dissemination materials for partners and European stakeholders.
These activities helped build an engaged international community around musculoskeletal health literacy and evidence-based education.
A legacy that remains available
Although the project has officially ended, its educational impact continues.
Healthcare professionals, students and members of the public can still freely access:
- Online learning courses.
- Downloadable educational resources.
- Educational videos and webinars.
- Self-management materials for musculoskeletal pain.
- The full recording of the Final International Congress.
These resources remain available through the Digi4MSK website, ensuring that the knowledge generated during the project continues to benefit people across Europe.
Continuing to maximise the impact of European projects
IrudiEU's role in Digi4MSK further strengthens its expertise in designing and delivering communication strategies for European research and innovation projects.
The agency remains committed to translating scientific outcomes into clear, engaging and accessible communication that helps maximise the societal impact of EU-funded initiatives.
